Visual Identity & Graphic Designer- World of Ringzie

Job Description

World of Ringzie is a catalyst for African musical excellence. We are a record label and artist management collective dedicated to nurturing and elevating the next generation of African creatives. Home to the groundbreaking talent of Nikita Kering’, we provide the resources, mentorship and platform for artists to achieve global recognition while staying true to their unique African voices.

Job Description

We’re seeking a highly creative and trend-savvy Graphic Designer to develop the complete visual identity for our upcoming concert featuring some of Kenya’s top Gen Z artists. This is a crucial role in establishing the concert’s unique aesthetic and ensuring a cohesive brand experience across all platforms.

Responsibilities:

• Concert Poster Design:
  • Develop striking and engaging concert posters that capture the energy and vibe of the Gen Z artist lineup.
  • Create multiple poster variations for different promotional channels (social media, print, digital).
• Branding & Visual Identity:
  • Establish a strong and consistent visual brand for the concert, including logo variations, color palettes, typography, and visual elements.
  • Ensure the concert branding resonates with the target Gen Z audience.
• Artist Branding Integration:
  • Seamlessly integrate the individual branding of each featured artist into the overall concert design.
  • Maintain consistency while allowing for each artist’s unique style to shine.
• Partner Branding Integration:
  • Incorporate partner logos and branding elements into promotional materials in a visually appealing and professional manner.
  • Create digital and print assets for our sponsors.
• Social Media Assets:
  • Design eye-catching social media graphics, including event announcements, artist spotlights, countdown posts, and promotional videos.
  • Create templates for consistent and efficient social media content creation.
• Print and Digital Assets:
  • Produce high-quality print materials (flyers, banners, merchandise designs) and digital assets (website graphics, email banners).
• Maintain Brand Consistency:
  • Ensure all design materials adhere to the established brand guidelines.
  • Provide clear and organized design files for future use.

Requirements:

• Proven experience in graphic design, with a strong portfolio showcasing creative and innovative work.
• Deep understanding of Gen Z culture, trends, and visual preferences.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Strong typography and layout skills.
• Ability to work collaboratively and independently.
• Excellent communication and time management skills.
• Knowledge of current social media design trends.
• Experience with branding, and creating brand guidelines.
• Portfolio showing work with musical artists, or events is a plus.