Social Media & E-commerce Manager- Simple Life

Job Description

Join Simple Life: Social Media & E-Commerce Manager

Our Vision: To inspire humanity to live fully — one sip at a time.
Your Mission: To own the entire digital customer journey from the first scroll to the unboxing smile. You’ll transform our social media into a sales-driving community hub and ensure every online order becomes a perfect brand experience.

You are the bridge between our digital brand and our customers’ real lives. You’ll not only create buzz but also personally handle the fulfillment magic that turns orders into memorable moments, creating fans for life.

Your 12-Month Key Outcomes

Your success will be measured by delivering these four powerful outcomes.

Key Outcome 1: Build a Dominant & Beloved Brand

Position Simple Life as the undisputed #1 drinkware brand online.

• Key Result 1: Increase brand awareness by growing our combined social media following by 150% by the end of month 12.
  • How: By posting daily on all main feeds and stories, using strategic influencer collaborations, UGC reposting, and edutainment content.
  • Evidence of Completion: A published content calendar and analytics reports showing follower growth.
• Key Result 2: Achieve a 10% average engagement rate across all platforms.
  • How: By maintaining a daily posting rhythm with relatable, interactive content (polls, questions, behind-the-scenes) that sparks conversation.
  • Evidence of Completion: Monthly social media analytics dashboard and a log of daily posts.
  • Deadline: end of month 6, then maintained.

Key Outcome 2: Drive Explosive Sales & Flawless Fulfilment

Use social media to drive revenue and personally deliver a perfect unboxing experience.

• Key Result 1: Generate direct online sales attributed to social media.
  • How: By creating daily, conversion-focused feed posts and stories with clear CTAs and seamless shopping links.
  • Evidence of Completion: Shopify analytics report filtered by social traffic and sales.
  • Deadline: end of month 12.
• Key Result 2: Achieve a <0.5% online order error rate by personally packing and checking 100% of website orders before shipment.
  • How: By implementing a personal quality control checklist for every single order packed.
  • Evidence of Completion: A weekly packing log with your sign-off and a monthly error report.
  • Deadline: end of month 1, then maintained.
• Key Result 3: Increase the Average Order Value from online sales by 20% through upselling and bundles.
  • How: By promoting “perfect pair” bundles at checkout and in sales content.
  • Evidence of Completion: Monthly e-commerce report comparing AOV.
  • Deadline: end of month 9.

Key Outcome 3: Deliver Legendary End-to-End Customer Care

Make our digital presence the gold standard for responsiveness and care.

• Key Result 1: Achieve a 99% response rate to all DMs and comments within 5 minutes during business hours.
  • How: By using a dedicated social inbox, monitoring daily activity, and setting up instant notifications.
  • Evidence of Completion: Platform response time metrics and weekly logs.
  • Deadline: end of month 1, then maintained.
• Key Result 2: Resolve 100% of customer complaints to a satisfactory conclusion.
  • How: By responding with empathy and following a strict resolution protocol.
  • Evidence of Completion: A log of all complaints and their resolutions.
  • Deadline: Ongoing, measured monthly.

Key Outcome 4: Foster a Vibrant Community & Leverage the Unboxing Moment

Turn the purchase journey into a source of content, social proof, and deep insight.

• Key Result 1: Launch a “My Simple Life” UGC campaign that generates 500+ unique pieces of customer content, including unboxing photos.
  • How: By including a “tag us” card in every package you ship and running monthly photo contests.
  • Evidence of Completion: A curated gallery of UGC and a tracker of hashtag usage.
  • Deadline: end of month 8.
• Key Result 2: Solicit post-purchase feedback from 100% of online customers and achieve a 15% photo submission rate from delivered orders.
  • How: By automating a feedback request and offering a small incentive for customers who share a photo with their product.
  • Evidence of Completion: Monthly “Voice of the Customer” report delivered to management, including a gallery of customer photos.
  • Deadline: First report by the end of month 2, then monthly.

Who You Are:

• A Digital Storyteller & Doer who loves creating content and then packing the orders that make the story real.
• A Data-Driven Marketer who gets a thrill from watching conversion numbers climb.
• A Community Cultivator who loves talking to customers and building relationships.
• An Operational Perfectionist with an eye for detail, ensuring every package is perfect.
• A Solution-Obsessed Problem-Solver who sees a complaint as a chance to win a fan for life.

Qualifications & Experience:

• 3+ years of experience in social media management and e-commerce operations.
• Proficiency with Instagram, TikTok, Facebook, Shopify, and order management systems.
• Experience with social media management tools (e.g., Meta Business Suite).
• A knack for visual storytelling and basic skills in graphic design (Canva) and video editing.

This is a Full Time Role based in physical location in Nairobi

Why Simple Life?

This is your chance to own the digital heart of our brand. You’ll have the creative freedom to experiment, the responsibility for driving real business results, and the unique joy of seeing a customer’s unboxing photo from an order you personally packed. You’re not just managing accounts; you’re creating unforgettable experiences.

Ready to create content that converts and packs the joy that keeps them coming back? Apply Here!