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About Candidate
I bridge the gap between authentic storytelling and strategic digital growth. With a background spanning government-level documentary projects and high-growth commercial content, I specialize in capturing visuals that don’t just look good, they drive impact.
At the Ministry of Agriculture (Kenya), I captured the human element of World Bank funded initiatives, producing the visual data used for donor reporting and national educational campaigns. Beyond the lens, I collaborated on field production, ensuring interview subjects were heard as clearly as they were seen.
In the private sector, I’ve led content operations for a leading plastic surgery clinic, where I scaled their Instagram and TikTok communities by over 100% in just 9 months. From managing sensitive patient consent and long-term follow-ups to producing high-retention Reels and podcasts, I handle the entire content lifecycle.
Whether I’m documenting a “success story” in the field or a “before and after” in the clinic, my goal is the same: building trust through visual excellence.
Location
Education
Work & Experience
Lead Content Strategy: Orchestrated the end-to-end production of visual content for YouTube, Instagram, and TikTok, specifically designed to drive patient inquiries and clinic bookings across East Africa. Audience Growth & Conversion: Successfully grew the Instagram community from 2,500 to 6,500 followers and TikTok from 3,000 to 6,500 followers within 9 months through high-retention Reels and educational TikToks. Full-Cycle Video Production: Filmed and edited a diverse content mix, including long-form YouTube videos, podcasts, and short-form viral content, focusing on "before and after" transformations that built brand authority and trust. Operational Management: Managed the internal content pipeline, ensuring doctors, graphic designers, and patients received high-quality assets in a timely manner while strictly maintaining patient media consent protocols. Patient Advocacy: Coordinated long-term patient follow-ups to capture recovery milestones, ensuring a consistent stream of authentic "success story" content that served as a primary lead generator for the practice.
I captured the human element of World Bank-funded initiatives, producing the visual data used for donor reporting and national educational campaigns. Beyond the lens, I collaborated on field production, ensuring interview subjects were heard as clearly as they were seen.
