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About Candidate
As a seasoned Digital Marketing Professional with 7 years of hands-on experience across EdTech, logistics, and digital agencies, I specialize in designing data-driven campaigns that deliver measurable business outcomes. My career has been defined by a passion for crafting high-impact performance marketing strategies, managing full-funnel multi-channel campaigns, and scaling digital initiatives across diverse markets—including expansions into West Africa.
I’ve led go-to-market strategies for new tech courses, driven double-digit growth in enrollments, and exceeded key KPIs in both B2C and B2B contexts. Whether building brand awareness, optimizing paid media, or refining product messaging, I bring a blend of creative vision and analytical rigor to every campaign.
Most recently, as a Senior Account Manager at The Digital Monkeys, I help brands surpass growth targets by aligning digital strategies with core business objectives. My previous roles include Product Marketing Manager and Performance Marketer, where I championed customer acquisition strategies that consistently outperformed benchmarks.
I thrive in fast-paced environments, love solving complex marketing challenges, and bring proven expertise in tools like Google Ads, Meta Ads, and marketing automation platforms.